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‘Boston Globe’ Enlists Nielsen For Audience Diversity Study 05/20/2021

by Handy
May 20, 2021
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‘Boston Globe’ Enlists Nielsen For Audience Diversity Study 05/20/2021
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The Boston Globe’s writer has commissioned Nielsen to conduct a examine of readers and potential subscribers as the premise for the paper’s technique to broaden its viewers and increase
promoting gross sales.

A key aim is to be taught extra in regards to the wants of native communities by interviewing individuals from a cross-section …

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